Pardon the generalization: I don’t mean to attack people who look down on 23-year-olds specifically. No wait… maybe I do. This article is a rebuttle to 11 Reasons a 23-Year-Old Shouldn’t Run Your Social Media posted in the Time Business section last week. The author claims that 23-year-olds are too immature, aren’t technically savvy, and have friends that may post inappropriate content to your company’s social media account. Since some of it (especially that last bit) is a stretch, it leads me to believe that the author made an unfortunate hire at some point, leading her to publish an article on a very large publication that misrepresents an entire generation. I work with several 23-year-olds who manage HubSpot’s social media accounts. And just a few years ago, I myself was a 23 year old managing Harley-Davidson’s social media campaigns; now I’m the Head of International Marketing at HubSpot. So I wanted to help clear things up.





