Facebook released a huge update to Facebook pages yesterday that make pages act a lot more like profiles. This is a HUGE win for marketers, and here are the top reasons why:
- Facebook pages can now comment on other Facebook page walls
- You can now browse Facebook AS YOUR PAGE and get notifications when there is new fan activity on your page
- Facebook pages can now feature profiles at the top of the page
- Fans can more easily see which of their friends have liked your page
Here’s a complete walkthrough of all of the new features of Facebook Fan Pages:
New Facebook Page Feature: Featured Photos
- The most recent photos that you post to your Wall or photos that you tag your Page in will appear here. This area will not include any photos posted by your fans.
- To hide a photo, roll over it and click X.
New Facebook Page Feature: Navigation
Navigation links are now on the left, just like on people’s profiles.
New Facebook Page Feature: Wall Filters
- You now have two Wall filters. You can show posts by your page and top posts from Everyone, a new way for people to see the most interesting stories first. As an admin, you’ll have additional filters for viewing posts on your page.
- To set a default filter for your Wall, go to Edit Page.
New Facebook Page Feature: Admin View (Use Facebook as Your Page)
You now have the flexibility to interact with the other areas of Facebook as a page.
- Get notifications when fans interact with your page or posts
- See activity from the pages you like in your news feed
- Like other pages and feature them on your page
- Make comments as your page on other pages (BIG WIN!)
To try this new feature, you can click the link here or go to Account above and select Use Facebook as Page.
New Facebook Page Feature: New Settings
- You can set defaults for your email notifications and how you post to your page – as yourself or your page. You can also select which featured pages appear in the left column.
- To manage your settings for email and posting preferences, go to Edit Page and Your Settings. To select which pages appear in Likes, go to Edit Page and Featured.
Being able to like and comment on other Facebook Page walls is pretty powerful, especially for companies and bloggers who find success networking with others in their industry. You can now get exposure for your company on OTHER companies’ pages.
What do you think of the new Facebook Fan Page updates? Let me know in the comments below!
Is there a way to “merge” the two pages? I want only my “fan” page visible to the public, not my main profile page.
Is there a way to “merge” the two pages? I want only my “fan” page visible to the public, not my main profile page.
I think this is a plus — but I have to think about it since it is irreversible.
“It’s like Facebook thinks for us. It’s now telling us what I want to buy and then relaying that to my family and friends on our Facebook pages without any real input or approval from us. That’s not cool,” says Koch who’s thinking of cooling it when it
t might be argued, I said, that in this day and age one should be thinking about limiting numbers. He shot me a look. ‘It’s like saying, you’ve got this wonderful school building – what do you need all these bloody kids here for
@Jtuttle There’s no way to “merge” the two, but the only page the public is going to be able to see is your fan page. They can’t see your profile page.
I’m taking over our business account, and they were post from both. I was thinking of scrapping it and starting fresh, but risk losing friends on both. Any advice you may have? I want to drive everyone to the fan page and not the profile page.
Its a great blog posting related to face book features.Face book is best social media site which has great updates .It has best features like photo gallery ,navigation,wall filters,and new setting.So thanks for updating new features of face book.
I agree that these new Facebook fan pages updates are great for marketing, especially being able to comment on other fan pages. Commenting on other fan pages as your own page helps you to increase your fan base as compared to blog commenting. If you’re going to try this tactic to gain more fans, remember to leave posts that are something of value and not spam.
Yes, this is a pretty good effort made by Facebook to make the LIKE pages of the login pages you just have to make setting after logging the Facebook. its easy to used and monitor the activities being done by other and feedback.This is a hugely beneficial for the social media marketers too.
Is there any way to make the readers like the page before they are to comment on the page? It used to be this way but it’s changed now