by Diana Urban on August 10, 2010
Whether you’re an individual blogger or a giant corporation, it’s very important to monitor your brand and industry’s social media presence. Millions of people flock to social media sites to share their thoughts and opinions, so even companies without Facebook or Twitter profiles would benefit from monitoring the conversation.
Once you nail down the monitoring process, you can monitor your social media presence in 10 minutes a day. There are numerous tools, such free tools like Google Alerts or Google Reader, and paid tools like Radian6 and HubSpot that streamline the monitoring process. But why should you bother?
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by Diana Urban on March 1, 2010
Using Twitter lists is the best way to organize the people you follow on Twitter. Before Twitter launched this feature, the only way to organize your contacts was via a 3rd party desktop application like Tweetdeck or Seesmic. Now you can create a list on Twitter and access that list on any desktop application, so you don’t need to keep recreating them.
So what are you using lists for? Many people on Twitter seem to be creating lists for the sake of creating lists; e.g. “Awesome people” and “Interesting to follow”. But did you know that you could use Twitter lists to further your professional and personal goals? Here are several creative ways to use Twitter lists.
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by Diana Urban on January 23, 2009
Getting back to reality after a vacation in Disney World is no easy feat. I returned from the “happiest place on Earth” last week to a dreary and snowy Boston. I can’t even count the times I’ve been to Disney World/Land on my fingers anymore, but even as an adult it’s as magical as ever.
It’s not just an amusement park with overpriced food and even more overpriced merchandise (though it has both). If anything, I don’t mind laying down $40 for a t-shirt I’ll never wear outside the parks. The environment they’ve created makes me forget about my worries from the real world. It’s not just about Space Mountain. Young or old, the Disney brand makes you start to believe that fairy tales could be real, and dreams can come true. Click to continue…
by Diana Urban on January 3, 2009
Want to easily track what people are saying about you, your company, a product, or any topic across the web’s social media sphere in real-time? Now it’s possible, and there are several tools out there that make it much more interesting than a basic Google search.
It’s undoubtedly valuable to immerse yourself in the chatter. Not only can you see what people are saying about you, your company, or your blog, but also you can see what topics are hot in people’s minds all over the world. This can clue you in on what to be aware of, and even what to write your own articles about.
Here are my top four picks for stand out keyword trackers: Click to continue…
